Crystal HR & Payroll

Part-Time B2B Marketing & Growth Manager

Written by Administrator
08 Jan 2026

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Excellent rating
Based on 35 reviews
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Absolutely amazing, As a Chef that starting out on her first catering business, My knowledge is in the kitchen, not on the admin side! So I had gotten myself into a little pickle with paying an employee, Due to not understanding, And Jonathan Was able to instantly help me get to the problem and solve it all Very efficiently and professionally For now, I have just use their service as a one off, As I have realised myself as a sole trader Have not got enough customers currently To have constant staff, But when I do, I will absolutely be returning to You guys! Thanks again Charlotte Steam & Stone
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Charlotte Walton
95 days ago
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We have been using Crystal HR & Payroll Ltd since 2017 and it's been one of the best operational decisions we’ve made. What used to be a time-consuming process has become completely seamless, stress-free and has also freed up valuable internal resources. We don’t hesitate to recommend them to our contacts who may be looking to outsource their payroll services, to a company that will provide them with expertise, reliability and peace of mind.
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Rahela Hussain
134 days ago
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I’ve had a really positive experience working with Crystal as a payroll partner. While we’ve worked together on shared clients, the experience has been seamless from a client perspective, with payroll handled accurately, professionally and with minimal input needed, which is exactly what you want. As an HR consultant, it’s incredibly valuable to have a trusted payroll provider I can confidently recommend. Knowing that my clients will be well looked after, and that payroll will be managed reliably and compliantly, gives me real peace of mind. I wouldn’t hesitate to refer Crystal to other businesses looking for a dependable payroll partner.
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Laura Fox
165 days ago
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We recently engaged Crystal HR & Payroll company following concerns about the accuracy and reliability of our previous outsourced provider, and the difference has been nothing short of exceptional. Crystal conducted a comprehensive payroll and pension audit, giving us much-needed clarity and reassurance. Their thorough review uncovered a number of issues, which had previously been managed incorrectly. What truly stood out was Crystal's diligence and commitment. They worked incredibly hard to complete the audit as quickly as possible without compromising on detail or accuracy. Throughout the process, their communication was clear, concise, and easy to follow, ensuring we fully understood both the issues identified and the steps required to resolve them. Thanks to Crystal's expertise and professionalism, we now have complete confidence that our payroll and pensions are accurate and fully compliant. It’s such a huge relief to know we are now in such capable hands, and we wouldn’t hesitate to recommend their services.
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Lucy Mather
166 days ago
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Crystal have been providing us their payroll service for 15 years. I would recommend them if reliability, ease of use and good customer service is important to you. The staff at Crystal are incredibly friendly yet professional and are patient and solution-focused when I've needed further help.
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Home-Start Reading
201 days ago
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2.5 days per week | £38,000 – £44,000 FTE (pro-rata) | Hybrid / Remote (UK)

About us

Crystal HR & Payroll Ltd is a growing UK payroll and HR services business working with SMEs, accountants, and owner-managed businesses.

Marketing is currently managed in-house by the directors alongside day-to-day client delivery. Despite being largely self-taught and without a formal growth framework in place, this approach has consistently generated 5–8 new client sign-ups per month.

We’re now looking to bring full ownership of marketing in-house with the right person, and build on what already works in a more structured, repeatable way.


The role

We’re looking for a hands-on, commercially minded B2B marketer who cares about enquiries, lead quality, and conversion, not just impressions or activity.

This is not a junior role and not a brand-only role.

You’ll take ownership of our marketing activity, improve what already exists, and help us build a clear, predictable lead funnel that supports business growth.

There will be a short transition period working alongside our external agency, after which you’ll fully own marketing direction and execution.

As the business grows, there is clear scope for this role to increase to full-time.


What you’ll be responsible for

Website & content

  • Owning and managing the company website from a marketing perspective
  • Creating and optimising landing pages and content in WordPress
  • Improving website usability and conversion
  • Managing on-page SEO and monitoring website performance
  • Working with developers where technical changes are required

Social media & visibility

  • Planning, creating, and scheduling B2B content (primarily LinkedIn)
  • Writing clear, practical posts aligned to campaigns and business priorities
  • Ensuring social activity supports lead generation, not just awareness

Campaigns & lead generation

  • Planning and executing a clear monthly marketing plan
  • Managing and improving LinkedIn outreach, email campaigns, and content themes
  • Ensuring website, content, and social activity work together as a funnel

Reporting & insight

  • Reporting on what actually matters: enquiries, lead quality, and outcomes
  • Advising the MD on what to focus on, and what to stop doing

Skills & experience

  • Proven experience in B2B marketing (services preferred)
  • Strong written communication skills, clear, practical, and commercial
  • Confident creating LinkedIn content for B2B audiences
  • Confident creating social media posts
  • Comfortable managing a WordPress website (no coding required)
  • Working knowledge of on-page SEO and website performance best practice
  • Confident working independently and taking ownership

Payroll experience is not required, full training will be provided.


Salary & bonus

  • £38,000 – £44,000 FTE (pro-rata for 2.5 days per week)
  • Further bonus structure and progression discussed at interview

What we offer

  • Flexible working
  • 30 days annual leave (pro-rata), rising to 35
  • 1 paid wellbeing day per year
  • Medical insurance
  • Opportunity to grow the role to full-time as the business grows

How to apply

Please email social@crystalhrandpayroll.co.uk, with:

  • A short summary of your experience
  • One example of marketing you’ve owned that generated enquiries or new clients

Absolutely no agencies

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Crystal HR & Payroll Ltd
West Midlands House, Gipsy Lane, Willenhall, West Midlands, WV13 2HA
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